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HOW TO PARTICIPATE
TAKE PART IN OUR
BUSINESS CASE COMPETITION
STEP 1
FORM YOUR TEAM
Gather a team of 3-4 students from your university or college.
STEP 2
REVIEW THE BRIEF
Get a real-world business challenge from a major sports organization.
STEP 3
DEVELOP A STRATEGY
Work as a team to build a comprehensive solution and presentation.
STEP 4
PITCH YOUR IDEA
Present live at the PrimeTime Conference to a panel of executive judges.
COMPETITION OVERVIEW
DATE & TIME
Thursday, November 12, 2026 | 12:00 PM - 6:00 PM
LOCATION
The Westin Harbour Castle Hotel, Toronto
TEAM COMPOSITION
Four students per team (optional spare) from same institution
MAXIMUM TEAMS
12 teams (registration accepted in order of payment received)
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Present your strategy.
shape the future of sports.
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