November 2 – 4 , 2025
Westin Harbour Castle Hotel
Toronto, Canada
Leading Edge Strategies for Managing and Marketing the Business of Sport
The 18th Annual PrimeTime Sports Management Conference and Trade Show Presented by MLSE
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The 18th Annual PrimeTime Sports Management Conference & Trade Show Presented by MLSE will take place from Sunday, November 2, until Tuesday, November 4, 2025, at The Westin Harbour Castle Hotel in Toronto.

GIVEAWAYS
We are pleased to share that anyone who registers for the 2025 Sports Management Conference & Trade Show Presented by MLSE prior to September 24, 2025 will be entered into a draw to win a ticket to the Leafs-Penguins game on Monday, November 3 at 7:30 PM in the PrimeTime Suite at Scotiabank Arena, accompanied by catered food and beverage.
In addition, anyone who registers for both days of the Conference at any time, will be entered into a draw to win a pair of tickets to watch the Toronto Raptors host the Milwaukee Bucks on Tuesday, November 4 at 7:30 PM at Scotiabank Arena.
The PrimeTime Sports Welcome Reception will take place on Sunday, November 2, 2025, from 6:30 pm – 9:00 pm at the Westin Harbour Castle Hotel in Toronto to kick off the 18th Annual PrimeTime Sports Management Conference & Trade Show Presented by MLSE.
All Speakers, Sponsors, Trade Show Exhibitors, Media, and Delegates are invited to attend the PrimeTime Sports Welcome Reception. Additional tickets for the reception may be purchased by guests not attending the Conference. Refreshments will be served.

Brian Burke
Executive Director – PWHL Players’ Association
Co-Chair – PrimeTime Sports Management Conference & Trade Show

Shannon Hosford
Chief Marketing Officer – MLSE
Co-Chair – PrimeTime Sports Management Conference & Trade Show

Trevor Whiffen
Partner – Dickinson Wright LLP, Governor – London Knights Hockey Club
Co-Chair – PrimeTime Sports Management Conference & Trade Show







PrimeTime Sports & Entertainment is proud to present the Annual PrimeTime Sports Business Case Competition at this year’s 18th Annual PrimeTime Sports Management Conference & Trade Show. The Case Competition marks the start of the conference and will take place between 10:00 am and 6:30 pm on Sunday November 2nd, 2025.

Also, our entire 2011 through 2024 library of panels are available to watch online via purchase!
Learn More!

“I thought this year’s panels were excellent, thanks in large part to the strength of the panelists, who were well-informed and well spoken.”
All sales are final. Substitutions of registrants are permitted at any time.
MEDIA
All media accreditation requests must be received in email form, prior to October 30, 2025. Please send all media requests to patricewhiffen@primetimesport.ca. All accepted media will be notified. Please note that Media Accreditation does not include access to the Networking Luncheons.
HOTELS
The Westin Harbour Castle Hotel is pleased to offer a preferred rate to PrimeTime delegates. To reserve your room, click here, or please contact 1-888-627-8559 and mention “18th PTSE Annual Sports Management Conference” to reserve the negotiated rate until October 10, 2025.
*Note: Reservations are for PrimeTime Delegates only. Any reservation that is not reflected on the Delegates List will be removed from the system and charged the regular hotel rate.