The 18th Annual PrimeTime Sports Management Conference and Trade Show Presented by MLSE
November 2-4, 2025
Westin Harbour Castle Hotel
Toronto, Canada
The PrimeTime Sports Welcome Reception will take place on Sunday November 2, 2025, from 6:30 pm – 9:00 pm at the Westin Harbour Castle Hotel in Toronto to kick off the 18th Annual PrimeTime Sports Management Conference & Trade Show Presented by MLSE.
All Speakers, Sponsors, Trade Show Exhibitors, Media, and Delegates are invited to attend the PrimeTime Sports Welcome Reception. Additional tickets for the reception may be purchased by guests not attending the Conference. Refreshments will be served.
Brian Burke
Executive Director – PWHL Players’ Association
Co-Chair – PrimeTime Sports Management Conference & Trade Show
Shannon Hosford
Chief Marketing Officer – MLSE
Co-Chair – PrimeTime Sports Management Conference & Trade Show
Trevor Whiffen
Partner – Dickinson Wright LLP, Governor – London Knights Hockey Club
Co-Chair – PrimeTime Sports Management Conference & Trade Show
Also, our entire 2011 through 2024 library of panels are available to watch online via purchase!
PrimeTime Sports & Entertainment Inc. is a Toronto-based management and consulting firm founded by Brian Burke and Trevor Whiffen which provides a unique range of services dealing with the business of sports.
Drawing upon its extensive network of contacts in the sports and entertainment industry, PrimeTime has established itself as a leader in the field of sports and event management, consulting, education, media training and networking.
The principal goal of PrimeTime is to provide members of the sports industry with an opportunity to work with and learn from leading industry experts regarding the representation of athletes and the challenges of operating professional teams, leagues, facilities and media outlets.
“I thought this year’s panels were excellent, thanks in large part to the strength of the panellists, who were well-informed and well spoken.”
All sales are final. Substitutions of registrants is permitted at any time.
MEDIA
All media accreditation requests must be received in email form, prior to October 30, 2025. Please send all media requests to patricewhiffen@primetimesport.ca. All accepted media will be notified. Please note that Media Accreditation does not include access to the Networking Luncheons.
HOTELS
The Westin Harbour Castle Hotel is pleased to offer a preferred rate to PrimeTime delegates. To reserve your room, please contact 1-888-627-8559 and mention “PT1” to reserve the negotiated rate.
*Note: Reservations are for PrimeTime Delegates only. Any reservation that is not reflected on the Delegates List will be removed from the system, and charged the regular hotel rate.
PRESENTING PARTNER
CORPORATE PARTNERS
