Leading Edge Strategies for Managing and Marketing the Business of Sport
The 16th Annual PrimeTime Sports Management Conference and Trade Show
November 12-14, 2023 Westin Harbour Castle Hotel Toronto, Canada
WISE (Women In Sports & Events) Toronto Board of Director
Tanya has worked extensively in the sports marketing and entertainment industry for 25 years, predominantly as a fundraising professional leveraging sport to serve underrepresented youth. She cut her teeth with Toronto Raptors Foundation working with a 3-person team raising $10M in 7 years. At Canada Basketball she led the marketing, sponsorship, and communication strategy for five years and eights national teams. This role saw Tanya work with sport leaders across the 13 provinces and territories to elevate the game of basketball as one of the fastest growing sports in Canada. Tanya is now a Director for WISE (Women In Sports & Events) in Toronto.