The 18th Annual PrimeTime Sports Management Conference and Trade Show Presented by MLSE
November 2-4, 2025
Westin Harbour Castle Hotel
Toronto, Canada
National Director of Sales, Carlsberg Canada
Michael Villani serves as the National Director of Sales at Carlsberg Canada. While Carlsberg’s roots in Canada date back to the early 1970s, the brand solidified its presence with the acquisition of Waterloo Brewing in March 2023—officially establishing Carlsberg Canada. Now home to a dynamic portfolio of ten brands spanning beer, cider, and ready-to-drink beverages, Carlsberg Canada is driven by a clear purpose: brewing for a better today and tomorrow.