Leading Edge Strategies for Managing and Marketing the Business of Sport
The 16th Annual PrimeTime Sports Management Conference and Trade Show
November 12-14, 2023 Westin Harbour Castle Hotel Toronto, Canada
Marsha-Gaye Knight
Partnership and Marketing Executive, CBC Sports & Black in Sports Business Association
Currently Marsha-Gaye is the Manager of Partnership Marketing for CBC Sports & Olympics. Part-time she works as a Professor at George Brown College in the Sport & Event Marketing Program. She is also a part-time lecturer at Toronto Metropolitan University. Marsha-Gaye is the Founder of Black in Sport Business (BSB) which was founded two years ago. Marsha-Gaye has also worked at the National Hockey League as an Account Executive, Partnership Marketing and Rogers Communications as Special Project Coordinator, Sponsorship.