Leading Edge Strategies for Managing and Marketing the Business of Sport
The 16th Annual PrimeTime Sports Management Conference and Trade Show
November 12-14, 2023 Westin Harbour Castle Hotel Toronto, Canada
Five-time Olympian, Hockey Hall of Fame Inductee and CWHL Commissioner, CWHL
Jayna Hefford is one of Canada’s most decorated hockey players of all time, having been to five Olympics, winning four gold medals and one silver medal. Hefford scored the game winning goal at the 2002 Salt Lake Olympics, to win her first of four consecutive gold medals. In July of 2018, she became the interim commissioner of the CWHL, and she was inducted into the Hockey Hall of fame last night.