Leading Edge Strategies for Managing and Marketing the Business of Sport
The 14th Annual PrimeTime Sports Management Conference and Trade Show
November 14-16, 2021 Westin Harbour Castle Hotel Toronto, Canada
More details coming soon!
Dr. Cheri Bradish
Director, Future of Sport Lab, Ryerson University
Dr. Cheri L. Bradish is the Director, Future of Sport Lab at Ryerson University. Prior to this role, she was the Chair of Loretta Rogers Research in Sport Marketing with the Ted Rogers School of Management at Ryerson University, role she’s had since 2013. Her area of research is in sport marketing and sponsorship, and sport and social impact, including broader global sport for development concerns. Among several conference proceedings and publications, her research has appeared in the Journal of Sport Management, the International Journal of Sport Management and Marketing, the Sport Management Review and the Sport Marketing Quarterly.
Cheri also has significant experience in the sports industry, including work with the Florida Sports Foundation, Nike Canada Inc., Florida State University Department of Athletics (NCAA), Vancouver Grizzlies (NBA), and with the Vancouver Organizing Committee for the 2010 Olympic and Paralympic Games (VANOC).